In the year 2000, we set out to fill a niche in Carbondale and create a business that serves our community by providing a gathering place for friends, families, workers and volunteers and supporting hundreds of non-profits that serve our valley and world. We also, as it happens, built a cafe that serves gourmet international cuisine at a fast-food pace. We went door-to-door to every home in town explained our mission: to serve you and support the causes and organizations that we think will help our community thrive.
- Nelson and Julie Oldham
Nelson has always been inspired as an entrepreneur by Yvon Chouinard, founder of Patagonia, who has been quoted as saying "If you focus on the goal and not the process, you inevitably compromise...profit is what happens when you do everything else right.”. Since 2000, we have focused on the process and most importantly the people. In the last 14 years, we have had three empolyees celebrate 10 years with us and many more celebrate at least 5. If our employees continue to feel like family, then we hope our customers will too. We are grateful to be experiencing unprecedented growth in the last few years and every month of 2014 was an all-time record for sales by a large margin.
In 2008, Yvon did a book signing at Dos during the inaugural 5pt Film Festival. While Nelson was taking his burrito order, he asked him what the secret was to Patagonia’s success, hoping we had been on the right track …he said “I’m not in business to make money, I’m in business to change the business model.”
And so, we stay the course.